Why Are Zales Diamonds So Cheap?
Why are zales diamonds so cheap
One of the reasons why Zales is so popular with shoppers is because it offers quality jewelry at an affordable price. They have a variety of diamond and gemstone rings to choose from that are sure to impress anyone who walks into a store. Whether you want to buy a bridal set or just an engagement ring, Zales has something for everyone.
However, it’s important to remember that buying a ring online is no guarantee that you’re getting a good deal. That’s why you should always do your research and read reviews before you make a purchase.
The first thing to consider when evaluating a diamond is its quality. There are four key factors that determine a diamond’s quality: carat weight, color, clarity and cut. Many diamond retailers have this information readily available for customers to see when shopping for a ring.
For example, James Allen provides a large inventory of high-quality diamonds and also features an impressive 360@ video feature that allows you to watch the jeweler’s hands in action. This makes it easy for you to decide if the stone is high-quality enough to be worth your money.
Another factor that can affect a diamond’s price is its certification. A certified diamond will have a certificate from a reputable diamond grading laboratory, such as GIA. These are generally more expensive than uncertified diamonds, which lack the same degree of certification. This is why most people opt for a certified diamond over an uncertified diamond – even though the latter can be significantly cheaper.
Unfortunately, many Zales diamonds are not certified by GIA or any other reputable gem-testing lab. Some are graded by the IGI, a company that has been called out for its inflated grading and pricing practices.
This means that you may be purchasing a diamond with poor clarity and poor quality. This can cause you to pay more for the stone than you would for a similar diamond with a higher clarity and a more accurate grading report.
Luckily, you can still find a great selection of certified diamonds at Zales. This includes the company’s own lines and also other brands they sell.
In addition to diamonds, Zales has a wide range of jewelry pieces that are also affordable. This includes rings, earrings, necklaces and pendants. Moreover, they have a variety of credit options that allow you to spread your costs over time.
The company also has a trade-in option that lets you get a discount on a new ring. If you’ve got a wedding ring, bridal set or other piece of jewelry that you’d like to upgrade, Zales allows you to trade it in for up to 50% off.
Although Zales does offer a variety of diamonds at an affordable price, they aren’t the best choice for those looking to make a serious investment in their jewelry. It’s important to look for a diamond retailer that has transparency in their sales policies and takes steps to ensure ethical sourcing and environmental friendliness. You’ll be happy you did, since it will mean you’re making a sound investment that will last for years to come.