The CBC Network

The Canadian Broadcasting Corporation, or CBC/Radio-Canada, is a public broadcaster that produces television and radio content for the Canadian public. It is a federal Crown corporation and receives government funding to produce its programming. The CBC is a multi-platform organization, broadcasting both locally and internationally.

It is a powerful brand, boasting one of the most powerful logos in the country. The new name is intended to make the services offered by the broadcaster more succinct. The change is expected to be made in August, when the network is renamed ICI Premiere.

Radio-Canada was the only major French-language television network in Canada until 2012. The network has stations across the country, with at least one originating station in each province. The network broadcasts a mix of national and local programming, primarily in the French-speaking provinces, but also in Quebec. The network has its own affiliates throughout the country, and most of them are effectively obligated to carry network programming. Some exceptions to this rule include local, regional, and commercial programming.

Ici Radio-Canada has had its ups and downs. In the early 1990s, the brand was known as SRC, but later reverted to Radio-Canada for verbal references. In 2009, the brand underwent a branding refresh. The logo now features the word “Television” underneath the logo.

Ici Radio Canada has many programs that appeal to a broad demographic. The prime-time lineup features popular Quebec and French-language shows. Its programming includes popular sketch shows, talk shows, and variety shows. The channel also produces weekly music programs. It also has an extensive news program.

Radio-Canada’s flagship newscast, Le Telejournal, airs most nights at 10:00 pm local time. This program is also carried on its sister cable news channel, RDI, and the international francophone channel TV5. The names of local and regional programs are usually derived from the name of the region or time of day.

Using Databricks, CBC/Radio-Canada has cut the time it takes to get insights from data by 50%. With this new capability, the CBC/Radio-Canada is able to get greater visibility into the digital audience and develop strategies to increase engagement and retention. This will increase the number of Canadians who feel connected to CBC/Radio-Canada and its content.

CBC/Radio Canada is committed to changing how it delivers its services to Canadians. While maintaining its geographical presence, the organization is aiming to evolve its service by delivering local content through mobile platforms and web platforms. Its recent move towards a more digital strategy is meant to enhance its audience and revenues while reducing the cost.