Whether you are looking to open a new business or invest in a franchise, you will need to consider your financial capacity. You will need to have the money to purchase the equipment and to open the store, and you will need to be prepared to take on the daily duties of running the business. In addition, you will need to have a passion for baking.
Crumbl Cookies is a new franchise that offers a unique cookie experience. The franchise is in many ways similar to the frozen yogurt craze of a few years ago. Crumbl began with a perfect chocolate chip cookie, and has since expanded to over 170 flavors. In addition, the company has built a large social media following through its presence on social media. Customers enjoy sharing their experiences with Crumbl Cookies, and the company has gained over a million followers on TikTok, a platform for sharing video content.
Crumbl Cookies began franchising in January of 2018, and by that time had opened over 180 stores. While the company suffered a loss in its first year of franchising, it made a comeback the following year. Its growth has increased to such a level that it expects to have over 1,000 franchises by the end of 2021. In addition, Crumbl Cookies anticipates opening at least 600 to 750 stores by the end of 2022. While system-wide revenues aren’t as high as other franchise concepts, Crumbl’s growth is impressive.
Crumbl Cookies franchise owners are charged a 2% brand fund fee on gross sales. In addition, they will also have to pay a standard $25,000 initial fee. In addition, they must have a minimum liquid capital of $150,000. Crumbl offers franchises for sale in 36 states.
Crumbl is one of the fastest growing franchises in the country. Currently, there are 260 Crumbl bakeries located in 36 states. The company plans to open at least 8 to 10 new units every week. The cookie lineup is based on the visual presentation of the cookie, as well as customer requests and ingredient availability. Each week, Crumbl will unveil a new cookie flavor. The company also uses A/B testing to find the perfect cookie.
Crumbl Cookies franchise owners must actively work the business. They must market the business, and the business must generate sales to recoup the cost of their investment. If the business is successful, investors can expect to earn a net profit in a few years. The low end of net profit is $33,260, while the high end is $618,102.
While Crumbl isn’t the fastest growing franchise in the country, it is certainly one of the most profitable. With a high growth rate, there are still opportunities for investors to make over $1 million a year. A franchise investment of $227,666 to $567,833 can give you access to the business model that has been successful for other franchisees, and a net profit of at least $357,000 to $618,102. If you have the financial capacity, the Crumbl Cookie Franchise could be the perfect investment for you.